Peter Kettler: Information and the Power of Unintended Colla

the specialty coffee association of america

Peter Kettler: Information and the Power of Unintended Colla

Postby zacharycarlsen on Tue Jan 21, 2014 1:20 pm

SCAA Symposium just posted the video of Peter Kettler's talk.

Peter Kettler begins his Symposium 2013 talk with a powerful critique of the coffee industry’s desire for independence, and goes on to tell a personal story of developing Radio Lifeline, a coffee information distribution system. Using Freeplay radios and special coffee broadcasts in East Africa, Radio Lifeline connects farmers with information, and has led to other unanticipated collaborations as well. Peter ends with a beautiful plea to forgo our individual narratives in favor of a larger purpose.


http://www.youtube.com/watch?v=0bcKSwNqU5Q

Radio Lifeline is pretty incredible!

:D
Zachary Carlsen
stumptown seattle
http://sprudge.com
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