Brett Hanson wrote:I haven't formed my own answer to this question yet. Who reads these books?
Is it the general public the audience? If so, I would tend to agree with the "who cares" comments.
Is it for professionals and fanatics? If so, maybe errors should carry more merit. I'm leaning towards this answer- I have a shelf full of similar books (though not this one yet- birthday's coming up), but I can't think of a single non-coffee-friend that would even borrow mine.
Have no fear. "Uncommon Grounds" has been in print for years and is even less appealing to the general reader. John Wiley is a savvy publisher. There is lots of interest in the coffee wars. People will buy this book.